Search Engine Optimization Category

Which Website Metrics Matter

Written by Ruth Hawk

The term “website metrics” is enough to make many people’s eyes glaze over. However, with the help of a professional web development company, you should be able to boil your analytics down to those that will most benefit your website and your website.

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Voice Search and SEO: Understanding the Trends and How to Make Them Work for You

Written by Ruth Hawk

Voice search is enjoying a rapid growth in popularity, and, its growth is likely to continue. The growth of voice search necessitates a new approach to search engine optimization. Achieving this kind of search engine optimization means understanding the trends driving voice search and how they impact website development and content creation.

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Common SEO Problems that Can Hurt Your E-Commerce Website

Written by Ruth Hawk

What follows is a look at some of the most frequent SEO problems on e-commerce websites, and some suggestions for fixing them.

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How to Do Keyword Research

Written by Ruth Hawk

Keyword research is an important step in setting up a successful search engine optimization campaign. By learning how to brainstorm, research, and evaluate keywords, you can more successfully choose keywords that will contribute to your website’s success.

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SEO Red Flags

Written by Ruth Hawk

Finding a great SEO company does not have to be a scary process. As long as you are aware of the main red flags that indicate a less than stellar SEO company, and know what qualities to look for in a great company, you should be able to identify the right people to help you with your campaign.

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4 Ways to Create Effective Holiday SEO for your Custom E-Commerce Website

Written by Ruth Hawk

The holidays provide a unique opportunity to boost sales for your e-commerce website. Here are a few ways to use SEO to capture more of those sales.

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