Web Design Category

The Power of Intentional Website Branding

by Aimee Johnson
Monday, February 19th, 2024

At first, incorporating branding into your website might seem like a straightforward task. Still, there are many subtle ways that branding can, and should, be incorporated into your company’s website that might not immediately come to mind.

Power in Website Branding Illustration

Optimizing Your Online Registration Design for Better User Engagement

by Jacqueline Sinex
Thursday, December 28th, 2023

There are a variety of approaches to online registration design. Optimizing that process is an essential part of website user engagement.

registration forms illustration

Four Impactful Bits of Advice for Non-Profit and Mission-Driven Websites

by Jacqueline Sinex
Friday, June 9th, 2023

Non-profit or mission-driven organizations require excellent web presence just like businesses. In fact, a website is often an extremely important requirement of the non-profit and may even be the hub of its marketing efforts. In this article, we cover ways to positively impact a non-profit website’s success.

Group of Women

What Does ChatGPT Have to Say About Web Design?

by Megan Marshall
Tuesday, May 16th, 2023

ChatGPT. It’s likely something that you’ve heard a lot about in recent weeks. ChatGPT is a free-to-use natural language processing tool that was created by OpenAI. Driven by AI technology, ChatGPT allows you to have human-like conversations and receive human-like insight. But that is the key—“human-like.” Not “human!” There are many limitat

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Creating an Unforgettable Online Presence: The Role of Visuals in Website Design

by Jessica Perkins
Friday, May 5th, 2023

Imagine a situation where you are searching for a company online to order something, like a smartphone. Of course, there are many reputable e-commerce companies for this, but you settle for two or three. They all have the smartphone you want, and their prices are within your budget. However, since you want to see images […]

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The Purpose of Including a Sitemap in Web Design

by Megan Marshall
Tuesday, April 11th, 2023

When you go about designing a website, you likely have several goals in mind. Perhaps you are aiming to generate more qualified leads, for example. By increasing awareness of your business or non-profit organization, you ultimately set yourself on the right track for improving your lead conversion rate. Another goal you might have is increasing […

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Core Web Vitals: Measuring and Evaluating Your Website with Google

by Megan Marshall
Tuesday, November 8th, 2022

When you develop a website, you should be thinking with your visitors in mind. Ultimately, their positive user experience is dependent on whether or not you fulfill their needs. Do your research on what it is that your audience values, as well as what their abilities are. This needs to be paired with your own […]

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Up Your Social Proof Game by Having a Press Page on Your Website

by Megan Marshall
Friday, September 30th, 2022

Press releases are for sharing information with the public. After being pitched, they can be picked up by other outlets to further spread the word in news articles or blogs. Even the smallest mention can bring you traffic. It also helps you to build your contact base within the media. So, when the time comes […]

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