SEO Archives

3 Reasons to Outsource Your SEO to an Austin SEO Service

by Ruth Hawk
Monday, September 14th, 2015

Outsourcing your SEO campaign to an Austin SEO service may initially feel like a bit of a risky move. Not only are you spending lots of money to do so, but you may also question whether or not an outside professional will be able to accurately understand and promote your brand. However, there are many […]

What is Online Marketing?

by Jacqueline Sinex
Tuesday, September 8th, 2015

Ten years ago, when Google was still a rising star, online marketing was simpler. So what is online marketing like today?

How Does Social Media Impact SEO?

by Ruth Hawk
Tuesday, July 28th, 2015

There has been some discussion recently regarding the role of social media in search engine optimization. Until Google debunked the theory a year and a half ago, the widely-held belief was that Google used a business’ social media participation as a factor in determining how its website ranked in the search results. Now that Google […]

Five Reasons to Engage in Ongoing SEO

by Ruth Hawk
Monday, July 20th, 2015

As the owner of a business website, you may have already implemented some SEO strategies. You may even have hired an Austin online marketing company to help you create an SEO campaign because you realize that these steps bring more traffic and higher conversion rates to your website. What you may not realize, however, is […]

How Do Content Marketing and SEO Interact?

by Ruth Hawk
Thursday, June 11th, 2015

The advantages of SEO are well known. Through the skillful implementation of links, keywords, and other techniques, websites can improve both their rankings in Google search results and their conversion rates. Just as important to strong rankings and conversions, however, is content marketing. The practice of creating relevant, engaging content is an ess

5 Tips for Improving Your Business Website

by Ruth Hawk
Thursday, June 4th, 2015

As an Austin-area business, one of the most effective avenues open to you for garnering more customers and expanding your brand beyond Austin is your website. A thoughtfully designed and easily accessible site will be far more likely to rank high in Google search results and attract the attention of potential customers. There are five […]

Content Marketing Workshop Recap

by Jacqueline Sinex
Friday, May 29th, 2015

On May 20th, WEBii hosted a workshop called Content Marketing for Small Businesses and Non-Profits. Co-presented with Jessica Scanlon of Hot Dog Marketing, we covered various topics related to the landscape of online content. We were happy to see a variety of business owners and non-profit organization administrators attend. Participants included a pro

Tips for DIY SEO in 2015

by Ruth Hawk
Friday, May 8th, 2015

Small businesses often wonder how to improve their SEO rankings on a limited budget. The good news is that there are many things a small business can do to improve its rankings.

SEO Category