Easy (and Free) Link-Building Techniques

You need “link juice” to increase your site’s ranking in the SERPs. Here are a few easy, free link-building tactics that can be used by any business owner!

• Donate your services to a good cause or have an event that will draw media attention. Remember to take lots of pictures and videos for posting on social media outlets!
• Write expert articles for an industry newsletter as a guest writer or even become a regular columnist.
• Run a comprehensive search of mentions of your company on the web and if you are not linked, ask for one!
• If you’ve received sincere thanks and praise from a client, ask them to post a link to your site on their personal website or profile.
• Be sure you are linked in the directories of all chambers or business organizations you’re a member of.
• Exchange links with business partners and referral partners. Make sure you are “fans” of one another.