How To Category

What to Do About Funky Security Warnings on Your Website

Written by Jacqueline Sinex

You were searching online and decided to check on your website, to bask in its beauty. To your surprise, you start seeing warnings in your browser about security! Here is some clarification about what could be happening with your SSL certificate displaying website security issues and how to fix them. Website security standards are changing. […]

Read more

Holiday Color Web Design Tips

Written by Ruth Hawk

If you missed the chance to optimize your web design for one of the biggest shopping weekends of the year, do not despair. Consumers are still poised to spend hundreds of billions of dollars over the next month. Your business can get a piece of the profit pie with a little bit of prompt holiday […]

Read more

Tips for E-Commerce Website Holiday Images that Convert

Written by Ruth Hawk

Consumers are poised to spend more than a hundred billion dollars on holiday shopping between November and December. It is time to get your e-commerce website dressed for the season. Consider adding holiday images to your site. The right images will improve your conversion rates, search engine optimization appeal, and overall effectiveness when trying to […]

Read more

10 Ways to Repurpose Blog Content for Your Content Marketing Strategy

Written by Ruth Hawk

One of the elements of most content marketing strategies is a blog. Thanks to a blog’s ability to contribute to brand awareness and search engine optimization success. Blogging is a smart place to start when trying to build your online presence. Unfortunately, blog posts have to be refreshed pretty regularly. Keeping up with them and […]

Read more

Web Design Tips for Compelling Blog Content

Written by Ruth Hawk

Creating and maintaining a blog can be an excellent way to support your search engine optimization efforts, build brand awareness, and establish your business as a leader in your industry. However, a blog only works if people actually read it. And people will only read your blog if they find it visually appealing and easy to digest once they land on that section of your website. To help you build blog content that is visually compelling, here are a few web design tips.

Read more

Homepage Web Design Tips for a Compelling Look

Written by Ruth Hawk

Your homepage must be a compelling entryway to further engagement with your brand. As a result, a compelling web design is critical for the homepage. Here are a few basic best practices for creating a look that encourages further interaction with your brand.

Read more

User Experience Tips for a More Engaging Web Design

Written by Ruth Hawk

In some ways, the marker of a successful web design is the impression it makes on the site’s visitors. If they are happy, engaged, and taking action as a result of your web pages, than it is likely you have found the right look for your business. As a result, crafting an engaging user experience is important. By transforming a site from just being beautiful to being both beautiful and functional, you are likely to see an increase in traffic flow, conversions, and engagement.

Read more

Tips for E-Commerce Websites During the Summer Lull

Written by Ruth Hawk

If you feel as if the business you earn from your e-commerce website slows down in the summer, it’s not just your imagination. Sales can drop by up to 30 percent over the summer. However, all is not lost. While your summer sales may never be as vibrant as your Thanksgiving and Christmas profits, you can still encourage spending during July and August by implementing a few savvy techniques.

Read more