Austin Web Design Category

Dress Up Your Custom Web Design: The Use of Color in Communicating Your Message

Written by Ruth Hawk

Because color is so ubiquitous, its importance is often overlooked when it comes to web design. However, color is actually one of the most effective elements of custom web design. While there are as many ways to use color in web design as there are web pages, there are a few tips, tricks, and psychological facts that can help guide you toward more visually appealing web pages.

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6 Ways to Direct Visitors’ Attention to Your Call to Action

Written by Ruth Hawk

Regardless of the type of conversions you hope to earn from your site, you greatly increase your chances of getting them if you include a visible call to action (CTA) on each web page. Much of this visibility comes from effective web design. Here are a few suggestions for adding the visual cues to your web design that will direct visitors’ attention to your CTA.

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Tips for Creating an Intuitive E-Commerce Website

Written by Ruth Hawk

Intuition guides people’s behavior online just as much as it does in other areas of life. Creating a site that supports this intuitive approach can help you to earn more sales from potential customers. Here are some ways in which you can make your e-commerce website more intuitive while also maintaining the unique and individual feel that will allow your site to stand out from the competition.

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Which Website Metrics Matter

Written by Ruth Hawk

The term “website metrics” is enough to make many people’s eyes glaze over. However, with the help of a professional web development company, you should be able to boil your analytics down to those that will most benefit your website and your website.

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Why Should Small Businesses Have a Website?

Written by Ruth Hawk

Small business does not have to mean small impact. With the advent of the digital age came an opportunity for small businesses to expand their reach beyond their local circle. Website development offers a one-of-a-kind opportunity to build your small business.

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How to Improve the Web Design of Your Homepage

Written by Ruth Hawk

The homepage is almost always the most visited page on a website. Creating a more effective homepage, therefore, can improve the performance of your entire site. Use some of the following tips to improve the web design of your homepage.

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