Marketing Category

All You Really Need to Know About Website Design You Learned While Trick-or-Treating

by Jacqueline Sinex
Friday, October 31st, 2008

Remember going door-to-door as a kid on Halloween? It was all about the treats. Every kid on the block set out to see which house would have the best candy that year – the house with the biggest bunch of chocolates and lollipops. But there was always that one house that disappointed – nothing but […]

Blog Basics

by Bryan Lokey
Friday, October 24th, 2008

You may have noticed the increasing popularity of blogs on the Internet. Blogs are not just for personal use and are not simply a soapbox; they are a great way to build content for your website, attracting both visitors and search engines. Hosting your own blog can be free and easy. Getting started with WordPress […]

coffee illustration

Questions About “DIY SEO”

by Bobby Martinez
Friday, August 22nd, 2008

Update: This article contains outdated information. Please refer to: We often field questions about search engines and how a small business with a limited budget can drive traffic to its website. Most people want to know, what can they do themselves, without hiring anyone, without spending much

DIY Image

Hello Out There!

by Rachael Pierce
Wednesday, April 23rd, 2008

Hello. I am a potential customer. I’d love to talk to you about your product. Heck, I’d even like to buy it. But I need one question answered. Can you help me? Wait, I am on your website. I can just find your contact information and call you myself. Hold on. I can’t find out […]

Confused Image

Website Navigation Menu Tips

by Jacqueline Sinex
Tuesday, March 11th, 2008

Using CSS (style sheets) to style the links of your website menu can be advantageous, both for search-friendliness and for usability. It is easy to set up styles for your links once you become somewhat comfortable with using style sheets. You can even make the links look just like tabs or buttons, with or without […]

Navigation Image

User-Friendliness and SEO-Friendliness

by Jacqueline Sinex
Tuesday, January 22nd, 2008

Planning to redesign your website? Always good to hear! Here are a few tips for improving your website, even on a limited budget. 1. Keep your logo in the top left corner, linked to the main URL. It seems so simple. But there are still many sites that do not practice this. More and more […]

Friendliness Image

Promoting Retail Business on the Web

by Jacqueline Sinex
Friday, December 21st, 2007

Update: Froogle has been since been renamed Google Shopping. Businesses with a tangible product to sell have access to some handy tools on the Internet that can make service industry business owners quite jealous. Case in point: Froogle. In case you haven’t heard of it, Froogle is Google’s answer to online bargain searching. If a […]

Retail Image

Mastering Self-Promotion

by Jacqueline Sinex
Friday, December 21st, 2007

Update: is no longer a prominently used platform, and no longer exists. Whether you are a clothing salesman or a real estate agent, you can always benefit from the power of the Internet. And you may have noticed a growing trend in web promotion with do-it-yourself tools like blogs and networking websites. These […]

Promotion Image