Internet Marketing Category

Improve Website Conversion With These Simple Changes

by Jacqueline Sinex
Tuesday, April 30th, 2019

  If you have read content from me before, or if we met at a marketing event, this probably sounds familiar: “Your website is the center of your marketing.” I don’t mean that your website is the only thing you should pay attention to in your marketing plan. Rather, the website is a “hub” for […]

Website Conversion Techniques

5 Ways to Use Online Forms to Improve Your Website Efficiency

by Jacqueline Sinex
Tuesday, April 16th, 2019

Let's go beyond the basic contact us form. Drive efficiency for your business by enhancing the use of online forms on your website.

website form

Cool Free Tools for Website SEO and Design

by Jacqueline Sinex
Friday, April 5th, 2019

Check out these free tools for website SEO and design that are frequently used by professionals and small businesses.

website tools for seo and design

Five Reasons SEO in Austin Should Never Ignore Customer Reviews

by Ruth Hawk
Thursday, February 28th, 2019

If your business has customers, it will have customer reviews online. And regardless of whether or not you pay attention to these reviews, they will have an impact on your online reputation.

Popular Opinion

Different Approaches to SEO

by Jacqueline Sinex
Thursday, February 21st, 2019

Search engine optimization, or SEO, is confusing to many business executives simply because there doesn't seem to be a simple explanation for it. There are also different types of approaches to search engine optimization, so not every SEO company handles it the same way.

seo health check concept

Should You Bid on Branded Terms for Search Engine Marketing in Texas?

by Ruth Hawk
Wednesday, February 6th, 2019

When it comes to building your online presence, you have two main options: Search Engine Optimization and Search Engine Marketing, also known as PPC advertising. While search engine optimization is generally “free” (besides the time and manpower it requires), search engine marketing requires a financial investment from businesses.  At itR

Marketing Strategy Computer on table

10 Ways to Repurpose Blog Content for Your Content Marketing Strategy

by Ruth Hawk
Friday, November 2nd, 2018

One of the elements of most content marketing strategies is a blog. Thanks to a blog’s ability to contribute to brand awareness and search engine optimization success. Blogging is a smart place to start when trying to build your online presence. Unfortunately, blog posts have to be refreshed pretty regularly. Keeping up with them and […]

podcaster

E-Commerce Website Holiday Statistics from 2017 to Inform Your Holiday Prep

by Ruth Hawk
Tuesday, October 30th, 2018

By all accounts, the 2017 holiday shopping season was a record-breaking one for e-commerce websites. From record overall sales to never-before-seen boons for small businesses. It seems that almost everyone had a chance to benefit from people’s growing love of shopping online. Now is the time (or, actually, past time) to begin prepping for this [&he

Phone shopper e-commerce