How To Category

Tips for E-Commerce Website Holiday Images that Convert

by Ruth Hawk
Thursday, November 15th, 2018

Consumers are poised to spend more than a hundred billion dollars on holiday shopping between November and December. It is time to get your e-commerce website dressed for the season. Consider adding holiday images to your site. The right images will improve your conversion rates, search engine optimization appeal, and overall effectiveness when trying to

Shopping bags

10 Ways to Repurpose Blog Content for Your Content Marketing Strategy

by Ruth Hawk
Friday, November 2nd, 2018

One of the elements of most content marketing strategies is a blog. Thanks to a blog’s ability to contribute to brand awareness and search engine optimization success. Blogging is a smart place to start when trying to build your online presence. Unfortunately, blog posts have to be refreshed pretty regularly. Keeping up with them and […]

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Web Design Tips for Compelling Blog Content

by Ruth Hawk
Tuesday, September 4th, 2018

Creating and maintaining a blog can be an excellent way to support your search engine optimization efforts, build brand awareness, and establish your business as a leader in your industry. However, a blog only works if people actually read it. And people will only read your blog if they find it visually appealing and easy to digest once they land on that

Blog typewriter

Homepage Web Design Tips for a Compelling Look

by Ruth Hawk
Tuesday, August 21st, 2018

Your homepage must be a compelling entryway to further engagement with your brand. As a result, a compelling web design is critical for the homepage. Here are a few basic best practices for creating a look that encourages further interaction with your brand.

Homepage web design tips

User Experience Tips for a More Engaging Web Design

by Ruth Hawk
Thursday, August 16th, 2018

In some ways, the marker of a successful web design is the impression it makes on the site's visitors. If they are happy, engaged, and taking action as a result of your web pages, than it is likely you have found the right look for your business. As a result, crafting an engaging user experience is important. By transforming a site from just being beauti

Website user design

Tips for E-Commerce Websites During the Summer Lull

by Ruth Hawk
Wednesday, July 25th, 2018

If you feel as if the business you earn from your e-commerce website slows down in the summer, it's not just your imagination. Sales can drop by up to 30 percent over the summer. However, all is not lost. While your summer sales may never be as vibrant as your Thanksgiving and Christmas profits, you can still encourage spending during July and August by

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Reasons to Future Proof Your E-Commerce Website

by Ruth Hawk
Wednesday, July 11th, 2018

Your e-commerce website is your company's lifeblood. Through it, you earn the sales, brand recognition, and customers you need to thrive as a business. And that means that you cannot be satisfied with simply creating a look that looks and works great today. Called future proofing a website, taking steps to ensure that your site continues to keep up is im

Benefits of Making Online Event Registration Part of Your Website Development

by Ruth Hawk
Wednesday, June 13th, 2018

Event registration has a number of advantages. However, manual registration can be time consuming and expensive. It requires manpower and resources that your business may not necessarily possess. That is why online event registration can be a useful part of your website development.

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