Black Friday/Cyber Monday 2017: What It Looked Like and What It Means for E-Commerce Websites
by Ruth Hawk
Monday, December 18th, 2017
By any measure, Black Friday/Cyber Monday 2017 (Also known as BFCM, or simply Cyber Week), was a success. More items were purchased, more total sales were accrued, and profits grew more significantly than at any other point in the history of the week. Here is a look at some of the most important statistics and insights to be gained by e-commerce websites
How to Work Best with a Web Developer and Ensure the Success of Your Project
by Jacqueline Sinex
Wednesday, December 13th, 2017
If you really want to have a successful web design project, it is essential to build a good relationship with your web developer. Here are some tips that can help you when you are in the process of finding the right developer for your website needs.
Holiday Content Marketing Tips for E-Commerce Websites
by Ruth Hawk
Friday, December 8th, 2017
Gearing up for the holiday season means more than just refreshing your web design and web development efforts (Although those are important as well). It also means injecting your content marketing strategy with material that is relevant, engaging, and designed to move shoppers along the holiday sales funnel. To that end, here are a few tips to help you c
5 Tips for Creating Effective Holiday Landing Pages
by Ruth Hawk
Friday, December 1st, 2017
When it comes to holiday marketing, landing pages are an invaluable aspect of your e-commerce website. Not only do they serve as the place where visitors land after clicking on your email links, organic search results, and targeted holiday promotions, but they also serve as the first impression most of these visitors will have of your website. As a re
Web Development Steps to Take to Prepare Your Website for Holiday Traffic Spikes
by Ruth Hawk
Wednesday, November 22nd, 2017
With Black Friday, Cyber Monday, and the entirety of the holiday shopping season on the horizon, now is the time for businesses to make sure that their web design and web development are sufficient to withstand the influx of traffic they are about to experience. With Black Friday and Cyber Monday crowds having taken down the websites of businesses as la
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