AI Category
How To Write Content Geared Toward AI Search
by Aimee Johnson
Friday, October 10th, 2025
Best practices for content optimization are ever changing. Gone are the days of keyword stuffing to ensure your content ranks on Google’s algorithms. But you may be wondering exactly how to craft your content in a way that ensures visibility. To understand, you must first understand exactly how current google algorithms sort, filter, and rank […

Why Humans Still Matter: The Irreplaceable Role of Human Insight in Web Design
by Julianna Truitt
Friday, July 18th, 2025
AI can now generate layouts, write copy, suggest color palettes, and even analyze user data at speed. Meanwhile, humans use empathy and context to make design decisions.

Empathetic Storytelling in an AI World
by Lara Hollers
Wednesday, August 7th, 2024
To truly connect with our audiences, we must understand them. And to understand them means we can empathize with them...The curveball, however, is in finding the balance we face today: leveraging empathetic storytelling in an AI, data-driven world.

5 Handy AI Tools for Editing Your Content
by Jessica Perkins
Monday, June 26th, 2023
Most of these tools utilize artificial intelligence (AI) to assist in correcting errors, improving readability, and enhancing the overall quality of your written work.

What to Know About Leveraging AI for SEO
by Megan Marshall
Tuesday, February 14th, 2023
Lately, there have been so many conversations involving artificial intelligence (AI). AI consists of technologies like natural language processing and machine learning. By finding patterns in data, AI is able to make predictions and learn from its own successes and failures. It is becoming more sophisticated, with technologies being able to perform cogni
