User Experience Tips for a More Engaging Web Design
by Ruth Hawk
Thursday, August 16th, 2018
In some ways, the marker of a successful web design is the impression it makes on the site's visitors. If they are happy, engaged, and taking action as a result of your web pages, than it is likely you have found the right look for your business. As a result, crafting an engaging user experience is important. By transforming a site from just being beauti

A Website Redevelopment Checklist
by Jacqueline Sinex
Wednesday, August 15th, 2018
So, you’re developing a new website? Congratulations! But also – brace yourself! Maintaining and upgrading your website is important for all businesses and organizations, but it is also a process. When your project involves changing platforms or moving to a new provider, there are some delicate aspects to consider. This is a checklist of some

Want Better Search Engine Optimization? Try Blogging
by Ruth Hawk
Monday, July 30th, 2018
When it comes to improving the online visibility of your website, there are many strategies you can, and ought to, pursue. And, one of the most effective is blogging. No longer just the domain of youth trying to get their thoughts out on the Internet, blogging is a valuable tool for building positive perceptions of your brand among a wide online audience

Tips for E-Commerce Websites During the Summer Lull
by Ruth Hawk
Wednesday, July 25th, 2018
If you feel as if the business you earn from your e-commerce website slows down in the summer, it's not just your imagination. Sales can drop by up to 30 percent over the summer. However, all is not lost. While your summer sales may never be as vibrant as your Thanksgiving and Christmas profits, you can still encourage spending during July and August by

Reasons to Future Proof Your E-Commerce Website
by Ruth Hawk
Wednesday, July 11th, 2018
Your e-commerce website is your company's lifeblood. Through it, you earn the sales, brand recognition, and customers you need to thrive as a business. And that means that you cannot be satisfied with simply creating a look that looks and works great today. Called future proofing a website, taking steps to ensure that your site continues to keep up is im
