Internet Marketing Category
Emails About Exchanging Links
by Jacqueline Sinex
Tuesday, November 1st, 2011
So, you got an email from someone asking you to “exchange links” with their website. They want to link to your website and they want you to put a link to their website on yours. They give you a little more info and end with a thank you. What should you do? Is this a […]

Google Says We Wear White Hats
by Jacqueline Sinex
Wednesday, October 26th, 2011
In a recent video from Google, Matt Cutts explains his perspective on SEO and clears up the misconception that Google doesn’t like SEO providers. He states that there is such a thing as quality “white hat” SEO and if you find such a provider, you can benefit your own website as well as Google and […]

Social Media 101
by Lanie Crow
Thursday, October 20th, 2011
An easy guide to boosting your business using online tools… With the seemingly constant buzz over social networking, some people may wonder what all the fuss is about. How could these cleverly-named contrivances ever be relevant to your personal or professional life? The answer lies in people’s power. Millions of people use Facebook, Twitter, Li

E-Commerce: 4 Follow Up Marketing Tips
by Jacqueline Sinex
Saturday, October 15th, 2011
When you have an e-commerce site, you have ample opportunities to re-market to your customer base. Maybe you didn’t know it, but there are several of these opportunities right at your fingertips. 1. Product reminders. Some shopping carts come equipped with this feature, such as Zen Cart. After the checkout process is complete, the confirmation

E-Commerce: Getting Your Sales On
by Jacqueline Sinex
Tuesday, October 11th, 2011
So now your e-commerce website is done and launched. Congratulations! Oh, but wait a minute – you need orders? Yes, that’s right, the Internet is a beautiful thing, but it isn’t a leprechaun. You have to market your website to bring traffic to it, and you need to pay attention to certain things to convert […]

Learning from a Legend
by Lanie Crow
Thursday, October 6th, 2011
iThink you have heard the news. Yesterday the world lost a visionary business and technology leader. If you have any doubt as to Steve Jobs’s influence on the world today, try reading that first sentence again. In tribute, let’s look at a few lessons business owners can learn from Mr. Jobs: Think Different, Act Different […]

A Happy Internet: E-Receipts
by Jacqueline Sinex
Monday, August 22nd, 2011
We like to talk about “going green”. People, as well as companies, are hunting for ways to save the environment, save money, and be more “green”. I have always thought that it seems wasteful to print out so many paper receipts at retail stores. Especially the longer than necessary receipts I get from the pharmacy […]

Should I Blog on Facebook?
by Jacqueline Sinex
Thursday, June 23rd, 2011
For best SEO practices, build your blog content directly on your own website first. Then use Facebook and other tools to promote the blog articles you write. You can include a link to the unique post, with a short description and image if you like. This drives traffic to your website with links and social […]
