Internet Marketing Archives

The Power of Daily Deal Sites

by Jacqueline Sinex
Wednesday, May 25th, 2011

The rapid growth of “daily deal” websites like Groupon is truly exceptional. It seems like every time I turn my head to grab the mouse, there is a new ad for another social “deal of the day” or coupon website asking me to register. The list is vast – Groupon, Morgan’s Deals, Living Social, Facebook […]

What is Page Rank?

by Jacqueline Sinex
Friday, January 28th, 2011

This is a term that gets thrown around like biscuit dough in a Southern cafe. But I expect few people actually know what it means. According to Wikipedia: Page Rank is a link analysis algorithm, named after Larry Page, used by the Google Internet search engine that assigns a numerical weighting to each element of […]

Handling Negative Reviews Online

by Ally Hugg
Friday, December 17th, 2010

Update: Google Places is now called Google Business Profile. These days, when potential customers want to find out information about your business or service, they turn to the internet. They rely on Google search results not only for links to your website but also to see what people are saying about you. By simply typing […]

Using Social Media Between Businesses

by Ally Hugg
Tuesday, November 9th, 2010

We recently wrote about business professionals using social media to connect with existing customers and generate new ones, but what about the use of social media between businesses? This post explores the use of social media in B2B business.

Top Tools for the Working Mom

by Jacqueline Sinex
Monday, November 8th, 2010

Update: The Working Mother magazine is no longer producing content. In a November 2010 issue of Working Mother magazine, LinkedIn was cited as a “top tool” for working moms: “The ability to multitask is a must for the working mom. LinkedIn is one of the tools you can use to maintain your work-life balance while […]

Is Myspace Back?

by Jacqueline Sinex
Friday, October 29th, 2010

Update: Since the publishing of this article, Myspace is no longer a prominent platform. In a recent edition of Website Magazine, we learn more about the rebranding efforts of Myspace.com. The relaunch is right around the corner – set for late November 2010. Will Myspace be a new social media hotspot again? Will it be […]

When People Use Social Media for Business

by Jacqueline Sinex
Thursday, October 28th, 2010

Update: The Austin American Statesman article is no longer available. I am intrigued when I learn that regular business professionals are using social media tools like Facebook and Twitter as a primary part of their communication strategy with customers, and in turn actually generating business from it. An October 2010 article published in the Austin [&h

Custom Facebook Landing Pages

by Ally Hugg
Tuesday, August 31st, 2010

While you are free to post varied content, the layout and design of your Facebook page is the exact same as everyone else. Well, it does not have to be with a customized Facebook landing page.

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