How Much Does a Website Cost?
by Jacqueline Sinex
Tuesday, April 12th, 2016
There is no one answer to the question of how much it costs to design and implement a website. Some businesses have created websites for free, while others have built million-dollar spaces for their Internet visitors. The reason that web design costs vary so greatly is that every website is different. Factors such as the […]
Analyzing Your SEO Campaign: Determining Its Value
by Ruth Hawk
Monday, April 11th, 2016
Businesses live and die by their ability to turn a profit. That is why, as a business owner, you need to keep careful track of the profitability of every marketing effort you make. Tracking conversions and sales, calculating ROI, and adjusting your efforts to maximize profit and minimize costs is essential if you are to […]
E-Commerce Web Design Trends
by Ruth Hawk
Tuesday, April 5th, 2016
The world of e-commerce is continually evolving. Every year brings new trends and ideas that allow you to more effectively capture visitors’ interest and convert that interest into sales. Keeping up with these trends is an important element in keeping your e-commerce website thriving and profitable. While there are many potential changes you can ma
How to Use Images to Improve Your SEO Performance
by Ruth Hawk
Friday, March 25th, 2016
So much of search engine optimization is focused on content that it can be easy to ignore the other elements that contribute to your website’s SEO performance. However, while content is indisputably critical to SEO, other elements (such as web design) also affect your search result rankings. In particular, the images you place on your […]
The Top 6 Must-Have Qualities of Effective Website Content
by Ruth Hawk
Wednesday, March 23rd, 2016
You have probably heard before that it is important for your website content to be fresh, relevant, and engaging if it is to serve your search engine optimization campaign and your overall website goals effectively. Defining what makes website content excellent, however, can be difficult. For instance, the qualities that make for good essays, outstanding
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