Questions Every Web Design Should Answer

by Ruth Hawk
Monday, March 26th, 2018

Accessible and effective customer support is important in making sure that customers' questions are answered and that they feel comfortable buying from your e-commerce website. However, one strategy websites should consider adopting is heading off many of those questions before they even arise with effective web design strategies.

Tips for a Web Design that Is Customer Support Friendly

by Ruth Hawk
Tuesday, March 20th, 2018

Customers can be skittish when it comes to making a purchase. An unanswered question, an unsatisfactory checkout process, a second or two of extra page load time, and they can be off to another website, and you can be out a sale. That is why customer support is so important: It allows you to connect with customers at the critical juncture when they have

4 Concerns Regarding Single Page Web Design

by Ruth Hawk
Monday, March 12th, 2018

With single page websites gaining popularity as one of this year's major web development trends, it may be tempting to adopt the practice for your own website. There is, after all, no denying the beauty of most of these sites, and their mobile friendliness is a great advantage. However, single page web design has a number of drawbacks that make it a less

SERP Features and Search Engine Optimization: A Glossary

by Ruth Hawk
Friday, March 2nd, 2018

This year, features on the search engine results pages (SERPs) are continuing to evolve, while their value to search engine optimization becomes ever more apparent. These additions to the traditional organic links in the search results offer users quick access to detailed information about sources and about the topics of their search. To help you get a b

Structured Data and Search Engine Optimization: What You Need to Know

by Ruth Hawk
Wednesday, February 21st, 2018

Search engine results pages (SERPS) are changing. Over the last few years, they have transformed from simple lists of links into rich sources of detailed information regarding the search results. Information such as reviews, definitions, rich snippets, Knowledge Graphs, and Quick Answers are now standard for many results. The good news is that website ow