Professional SEO vs. HubSpot – What’s the Difference?
by Jacqueline Sinex
Thursday, April 24th, 2014
Many businesses investigate a variety of possible avenues for their online marketing. The established company HubSpot describes itself as a one-stop marketing resource, and it is a popular option that businesses consider. However, many marketers are confused about the difference between HubSpot and professional SEO services. Software Company vs. Profes

Important Characteristics of a B-to-B Website
by Jacqueline Sinex
Friday, April 11th, 2014
Websites with a business-to-business audience have different needs than retail and consumer goods websites. Sometimes, it can be challenging trying to determine the best strategy for a “B-to-B” website. Here are a few elements that will help engage visitors and build an appropriate online reputation. Highlighting Case Studies A case study i

3 Reasons to Kiss Your Web Hosting Company Goodbye
by Jacqueline Sinex
Tuesday, March 18th, 2014
Is your web host on the decline? When WEBii was started in 1996, the mission was to bring high-quality web hosting solutions to all businesses. After years of technology advancements, it surprises me that small businesses are still being plagued by poor web hosting experiences. #1. Unresponsive Customer Service I have heard website owners complain [&he

5 Signs Your Website Needs a Wake Up Call
by Jacqueline Sinex
Tuesday, March 4th, 2014
Even large successful companies are guilty of ignoring their websites. Before they realize it, years have gone by and the website has become antiquated and irrelevant. Sometimes it takes an outside perspective to wake up to the reality that your website needs an overhaul. 1. Excessive Flash Animation If the first page of your […]

How to Deal With Negative Yelp Reviews
by Alan Safai
Friday, February 28th, 2014
Bad reviews never feel good. They also never look good, especially for a small business. A one-star review on websites such as Yelp can be the deal-breaker for a potential customer. They are repellants for many, and even a single one-star review can put doubt in a person’s mind when they are considering you for […]
