Where is Search Engine Optimization Headed?
by Jacqueline Sinex
Tuesday, October 21st, 2014
Does search engine optimization still have significance in today’s marketing world? The simple answer is yes, but SEO looks a little different today than it did a few years ago. In the coming years, we will continue to see SEO lean away from the “old school” techniques and migrate toward a better content-driven Internet. Old-School […]
5 More Tips for the Ultimate Seasonal Website
by Jacqueline Sinex
Tuesday, October 14th, 2014
Continued from Part 1 of Tips for the Ultimate Seasonal Website Let’s have a little more fun with your website for the holiday shopping season. Here are five more ways that you can make simple changes in your web design or website content, some with only a few minutes of time. These changes will bring […]
Tips for the Ultimate Seasonal Website
by Jacqueline Sinex
Wednesday, October 1st, 2014
Websites for consumer-targeted businesses, like spas, salons, restaurants, and retail stores, often cater to seasons. This can mean climate seasons like summer and winter or holiday seasons like Christmas shopping. In 2013, 191.1 million U.S. citizens were online shoppers and had browsed products, compare prices, or bought merchandise online at least onc
Wall of Text vs. Doorway Pages: How Do You Create an Engaging Homepage?
by Jacqueline Sinex
Wednesday, September 10th, 2014
There are many trends in web design that lean toward more visuals and less text content. Website designers are asked to create that super engaging “wow” factor for a homepage that appeals to a savvy, young online audience. We are specifically told to avoid the “wall of text” because the last thing visitors want is […]
SEO Companies: The Royal Patron of Monkeys and Geniuses Alike
by Rachel Schelter
Wednesday, September 3rd, 2014
Do you know the theorem of infinite monkeys? It stipulates that an infinite number of monkeys striking typewriters for an infinite span of time will eventually produce the full text of Hamlet. Now, our simian friends are wonderful and majestic creatures, so please do not be offended if, in this blog’s metaphor, you are compared […]
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