WWW Learning Center Archives

An SEO Action Plan for the New Year

by Jacqueline Sinex
Thursday, December 12th, 2013

Can you believe that 2014 is already upon us? And you still haven’t finished your website marketing goals? Never fear, I have a remedy. As you gear up to make 2014 great for your business, you will need a plan. You want to ensure a maximum ROI in your marketing efforts, and you are “pretty […]

Social Media Tips for Business (Part 2)

by Alan Safai
Wednesday, December 11th, 2013

Read Alan’s part 1 article here. Here are some more things to think about when managing your business on social media. 3. Be in touch. I recently checked the Samsung Twitter feed and found that they respond to their followers’ tweets. Samsung? That enormous tech company with all the billboards we see everywhere? Those guys? […]

Does Changing My Domain Name Affect SEO?

by Jacqueline Sinex
Friday, December 6th, 2013

When your business expands, adds a new partner, or undergoes a brand change, you may decide to adopt a new domain name. You should definitely register the new domain name so that it properly represents your business. And you should utilize that domain name. What you should not do, however, is jump to reconfigure your […]

How to Avoid the Site Traffic Drop During the Holidays

by Lizzy Cederberg
Wednesday, November 20th, 2013

You may have heard that decreases in website traffic during the holiday season are inevitable unless you are talking about an e-commerce site. People are on vacation or spending time with family and friends, which means not browsing the Web, right? Studies are now showing that this is not necessarily the case, and there are ways […]

Social Media Tips for Small Business (Part 1)

by Alan Safai
Saturday, November 9th, 2013

At my old internship, I was part of the social media team for our various musician clients. Some of these musicians had over a million followers, which required a lot of posting and a lot of figuring out what to post. These musicians had the freedom to post just about whatever they wanted whenever they […]

How Many Chickens Does it Take to Optimize a Website?

by Jacqueline Sinex
Friday, October 11th, 2013

It is 2013, and more business owners are waking up to the reality that website marketing is not going out of fashion. Some professionals may have wondered if their web presence was important a few years ago, perhaps thinking that their industry or audience type was not “Internet savvy”. But today, we know that websites […]

What in the World is Marketing Strategy?

by Carmen Sutherland
Friday, September 27th, 2013

I’ve had my share of blank stares when asked what I do. This is usually followed up by another question, ‘so what do you DO?’, implying that because it’s a vague title, I must ‘do’ very little. So here I state my manifesto, speaking for marketing strategists everywhere. To begin, let’s turn to our friend, […]

Why Web Designers Avoid WYSIWYG Programs

by Jacqueline Sinex
Wednesday, September 18th, 2013

Most professional designers and developers prefer not to work with “WYSIWYG” programs – software that is intended for do-it-yourself website building. These types of software programs may have drag-and-drop capabilities and features that equip you with templates or design “objects” to pick from with the click of a mouse. �

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