Social Networking Category

Blogs Are Not Just for Bloggers

Written by Jacqueline Sinex

Do you care about website traffic? What about customer relationships? These things are directly impacted by the content of your website.

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Why Is Content So Important for SEO?

Written by Lizzy Cederberg

This is a question we get asked a lot – why does content matter so much? The truth is, it matters because search engines care about it.

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The Do’s and Don’ts of a Facebook Business Page

Written by Samantha Rivera

These days it’s easier to count the number of friends that don’t have a Facebook account. The same goes for businesses, both small and large. We’ve seen a growth in the popularity of social networks such as Google Plus and Twitter. Some businesses have even begun incorporating Instagram into their marketing efforts. Yet Facebook remains […]

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How to Deal With Negative Yelp Reviews

Written by Alan Safai

Bad reviews never feel good. They also never look good, especially for a small business. A one-star review on websites such as Yelp can be the deal-breaker for a potential customer. They are repellants for many, and even a single one-star review can put doubt in a person’s mind when they are considering you for […]

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Social Media Tips for Business (Part 2)

Written by Alan Safai

Read Alan’s part 1 article here. Here are some more things to think about when managing your business social media. 3. Be in touch. I recently checked the Samsung Twitter feed and found that they respond to their followers’ tweets. Samsung? That enormous tech company with all the billboards we see everywhere? Those guys? Those […]

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Social Media Tips for Small Business (Part 1)

Written by Alan Safai

At my old internship, I was part of the social media team for our various musician clients. Some of these musicians had over a million followers, which required a lot of posting and a lot of figuring out what to post. These musicians had the freedom to post just about whatever they wanted whenever they […]

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Influencing Information

Written by Joey McGirr

Information is a very valuable commodity. The information age has created a world where almost all the knowledge of mankind is only a Google/Wikipedia search away. What do you do with all this information? Answer: Enter the age of Connectivity! The number of people you influence can change the game overnight. Imagine this scenario: Two […]

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Exploring other means of social media and the potency of images

Written by Brian Disbot

Social media has become a cliché term. We experience it almost everyday, whether actively interacting on Facebook or Tweeting. Many business and entrepreneurial writers claim that social media is the way to your customers’ heart, but this notion has been debated to wits-end. However, what has not become run-of-the-mill is the way in which we […]

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