PR/Advertising Category

Tips For Writing a Blog Worth Reading

Written by Brian Disbot

Blogs can be a powerful tool both in business and personally. You don’t have to be the strongest writer or most eloquent expert on the subject at hand, because blogs are a learning process.  We write until we exhaust a topic and perhaps delve into new points, looking for feedback along the way. Perhaps you […]

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Is MySpace Back?

Written by Jacqueline Sinex

In a recent addition of Website Magazine, we learn more about the rebranding efforts of MySpace.com.  The relaunch is right around the corner – set for late November 2010.  Will MySpace be a new social media hotspot again?  Will it be able to absorb as much success as Facebook has? The answer may be in […]

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Easy (and free) Link Building Techniques

Written by Morgan

You need “link juice” to increase your site’s ranking in the SERPs.  Here are a few easy, free link building tactics that can be used by any business owner! Donate your services to a good cause or have an event that will draw media attention.  Remember to take lots of pictures and video for posting […]

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Quick Tip… The Power of YouTube

Written by Morgan

Still racking your brain to come up with a quick way to build links to your website and increase your online exposure?  Fact: YouTube consistently ranks as a Top 5 Search Engine; last month alone it was used by 125.5 million Americans. YouTube, like every search engine, uses its own algorithm and delivers unique results… […]

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Social Media: Not Just a Fad.

Written by Morgan

Fads of the decades: 1960’s: tie-dye, lava lamps, and ouija boards 1970’s: tetherball, pet rocks, and Farrah Faucet hair 1980’s: parachute pants, Rubik’s cube, and Jazzercise 1990’s: Tamagotchi, chat rooms, and spandex 2000’s: Crocs, Hannah Montana, and… social media?? Consider the following (adapted from Erik Qualman’s article, Social Media: Fad or Revolution?): By 2010, Gen […]

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Quick Tips: Interative Media Frenzies

Written by Jacqueline Sinex

2009 is proving to be a turning point in the number of small business owners who have asked us about using audio and/or video media in their web sites.  But while awareness of these interactive mediums have grown, it isn’t always advisable to start plastering video and audio files all over your web site. Remember […]

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Right Message, Wrong Medium

Written by Rachael Pierce

Okay, you’ve got it. You have the perfect message (and ravishing design to go along with it) and now you are charged with the task of figuring out which medium works best for your message/design. All mediums are not created equal for every message, idea or campaign. Picking the right medium means you have to […]

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Quick Tip: Make Your Copy Work for You

Written by Rachael Pierce

When you write copy for marketing materials, you need to make it work. You only have one shot to grab your customers’ attention and to make them read what you’ve written. Not only does your copy need to catchy and informative, it needs to be error-free and the best possible writing you can produce. If […]

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