WWW Learning Center Archives

What is the Value of Metadata to Search Engines and Users?

by Megan Marshall
Friday, November 11th, 2022

Picture this… You search for something on Google. This could be something like “best orthodontist in Austin.” Google provides you with hundreds of thousands of search results that could direct you to the perfect orthodontist for you. But of all of the links that you see, you aren’t going to blindly start clicking. Instead, you […]

Core Web Vitals: Measuring and Evaluating Your Website with Google

by Megan Marshall
Tuesday, November 8th, 2022

When you develop a website, you should be thinking with your visitors in mind. Ultimately, their positive user experience is dependent on whether or not you fulfill their needs. Do your research on what it is that your audience values, as well as what their abilities are. This needs to be paired with your own […]

Everything You Need to Know About Cyber Monday

by Megan Marshall
Friday, November 4th, 2022

“Cyber Monday” is a term that was first used in 2005 by the National Retail Federation (NRF). It intended to encourage consumers to shop online, and that has certainly been achieved. Held officially on the Monday after Thanksgiving, Cyber Monday has grown into a $10.7 billion holiday. Today, it is the biggest day of the […]

Black Friday Marketing Ideas for Your Small Business

by Megan Marshall
Tuesday, November 1st, 2022

Despite the cost of products being slashed significantly, Black Friday is a big deal in the United States because it brings in billions of dollars per year. The occasion marks the biggest retail sales day in the nation, so Black Friday is often considered the start of the holiday shopping season. With that in mind, […]

Stream Shoppable Content with Amazon Live

by Megan Marshall
Friday, October 28th, 2022

Amazon holds a massive claim over the e-commerce world. In fact, it is one of the most powerful companies ever. Its convenient products and services have reached millions of consumers around the world. But just because Amazon is so well-known and used doesn’t mean that it is easy to get items off the shelves. Sellers […]

Advance Your Business Goals with Google Search Ads

by Megan Marshall
Tuesday, October 25th, 2022

Although Google doesn’t share its search volume data, it’s clear that the search engine has a massive reach. When people have any sort of question, turning to Google is the quick and easy solution. It has been estimated that Google processes 63,000 search queries every second. This is equal to approximately two trillion searches per […]

How to Deal with Workplace Burnout

by Megan Marshall
Friday, October 21st, 2022

Achieving career goals is an exciting thing. And those accomplishments may come as a result of you working around the clock. You dedicate so much of your life to making a name for yourself within your business or industry at large. It feels incredibly empowering to reach those high points in your career. But as […]

What I Have Learned About SEO in One Year at WEBii

by Megan Marshall
Tuesday, October 18th, 2022

I didn’t go to school for marketing. I’m an English major. To all of the other English majors out there reading this, hold your applause. You, too, can get a job after college! Writing has quite literally always meant everything to me. When I was seven years old, my best friend and I would put […]

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