Small Business Archives

How Much Does SEO Cost?

by Ruth Hawk
Wednesday, April 27th, 2016

Figuring out how much to pay for SEO services can be confusing. Prices often vary widely from company to company. In addition, there are many factors that can influence how much a single SEO company will charge each client. For example, the pricing structures the client chooses, the scope of the work required, and the […]

How Much Does an E-Commerce Website Cost?

by Ruth Hawk
Thursday, April 14th, 2016

E-commerce websites give you the opportunity to reach large Internet audiences with your products. By making your items available to purchase online, you enjoy access to a wider array of customers than would be possible through a brick-and-mortar store alone. However, before you commit to developing an e-commerce website, you need to know how much [&hell

How Much Does a Website Cost?

by Jacqueline Sinex
Tuesday, April 12th, 2016

There is no one answer to the question of how much it costs to design and implement a website. Some businesses have created websites for free, while others have built million-dollar spaces for their Internet visitors. The reason that web design costs vary so greatly is that every website is different. Factors such as the […]

E-Commerce Web Design Trends

by Ruth Hawk
Tuesday, April 5th, 2016

The world of e-commerce is continually evolving. Every year brings new trends and ideas that allow you to more effectively capture visitors’ interest and convert that interest into sales. Keeping up with these trends is an important element in keeping your e-commerce website thriving and profitable. While there are many potential changes you can ma

5 E-Commerce Friendly Features of Magento

by Ruth Hawk
Monday, March 7th, 2016

When it comes time to select a platform for your custom e-commerce website, you will find a number of viable options from which you can choose. Knowing which one is right for you requires understanding what each platform can offer you and what your specific business needs are. One of the most popular e-commerce platforms […]

4 Common SEO Myths You Should Never Believe

by Ruth Hawk
Tuesday, March 1st, 2016

Search engine optimization has the potential to give your business a profitable and productive online presence. Its usefulness to online marketing campaigns is a well-established fact, with 57 percent of B2B marketers finding that SEO generates more leads than any other strategy. Unfortunately, there are also a number of persistent myths that keep some b

4 Best Practices for E-Commerce Internal Linking

by Ruth Hawk
Friday, February 26th, 2016

Internal links are an integral part of any successful SEO campaign. Their ability to increase page views, reduce bounce rates, simplify the crawling and indexing process, and improve the SEO value of web pages make them a smart and easy way to make your website stand out. For e-commerce sites, in particular, certain internal linking […]

5 Tips for Writing Unique Blog Content

by Ruth Hawk
Friday, February 5th, 2016

If you own a website, you need great content. And, if you want great content, there are few better ways to create it than through a blog. The power of a blog to boost your content marketing and search engine optimization efforts is hard to dispute. Marketers who blog consistently enjoy a favorable ROI 13 […]

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