Small Business Category

Interesting Trends in Web Design That Affect Business

by Jacqueline Sinex
Thursday, June 25th, 2015

Trends in consumer behavior have changed, and people are more savvy with technology and more attracted to Internet media, regardless of age or demographic.

mobile web design

How to Streamline Building Your First Online Store

by Jen Sayroo
Tuesday, June 23rd, 2015

Are you playing with the idea of taking your brick and mortar strictly online or adding the option of online shopping?

online store ecommerce

Five Reasons Web Design is Important to Your Business Success

by Ruth Hawk
Wednesday, June 17th, 2015

With nearly every consumer now using the Internet at one time or another to gather information and purchase products and services, distinguishing yourself from the many other websites in your niche is critically important for your success. Doing so will allow visitors to identify your brand, explore your offerings, develop trust in your business, and, [&

Web design for business

5 Tips for Improving Your Business Website

by Ruth Hawk
Thursday, June 4th, 2015

As an Austin-area business, one of the most effective avenues open to you for garnering more customers and expanding your brand beyond Austin is your website. A thoughtfully designed and easily accessible site will be far more likely to rank high in Google search results and attract the attention of potential customers. There are five […]

business blogging and websites

Content Marketing Workshop Recap

by Jacqueline Sinex
Friday, May 29th, 2015

On May 20th, WEBii hosted a workshop called Content Marketing for Small Businesses and Non-Profits. Co-presented with Jessica Scanlon of Hot Dog Marketing, we covered various topics related to the landscape of online content. We were happy to see a variety of business owners and non-profit organization administrators attend. Participants included a pro

WEBii Event content marketing Workshop

Tips for DIY SEO in 2015

by Ruth Hawk
Friday, May 8th, 2015

Small businesses often wonder how to improve their SEO rankings on a limited budget. The good news is that there are many things a small business can do to improve its rankings.

Google Doodle example

7 Ideas to Improve Conversion in Your Online Store

by Jacqueline Sinex
Wednesday, April 22nd, 2015

Establishing a solid shopping cart and web design is a start, but converting visitors into sales in an ongoing science.

Selling products online

The Real Flow of Online Marketing

by Jacqueline Sinex
Wednesday, April 8th, 2015

Websites are the central hub of marketing today, right? Well, maybe there is a little more to it than that. Traditionally, we plan out our web design and populate it with some content. Then we establish all of our social media channels and make them pretty with our branded graphics. Next, we start telling people […]

Basic cyclical flow of marketing