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Small Business

Small Business Interview: VisionEdge Marketing

Getting your business on the right track for growth can be a challenge. But there's a great small business that…

Small Business Interview: Bat City Builders

No matter the size of your home improvement project, you should be able to trust that your contractor will get…

Small Business Week Spotlight: Four Amazing Austin-Based Businesses

Over five decades later and Small Business Week is still going strong. It’s the time to showcase what great contributions…

6 E-Commerce Copywriting Tips to Increase Conversions

Your online store is only as good as the words on the page. Even if you have a great web…

Secure More Sales by Using E-Commerce Affiliate Marketing

By using third-party publishers, otherwise known as affiliates, you can extend the reach of your e-commerce store. In this marketing…

Ask an Austin Web Designer: What Features Should My Homepage Have?

Every website needs an effective homepage design. We live in a time where consumers can take a quick glance at…

What is PPC Advertising and How Do I Use It?

Pay-per-click (PPC) advertising is all about generating leads and increasing sales. It’s also dependent on relevance in order to build…

The Complete Guide to Running a Business in the Age of Hybrid Work Models

The wave of remote work crashed into us when the pandemic began. Despite the move back toward in-person conferences and…

6 Clues That You Have a Bad Web Designer

As much as I wish to avoid bringing you bad news, it’s important to get real when it comes to…

Why Should You Do a Competitive Market Analysis?

One of the most important parts of your marketing campaign should be checking out your competitors. Without doing so, how…