How To Archives

5 Reasons SEO Experts Can Be a Better Choice than DIY SEO

by Ruth Hawk
Monday, May 8th, 2017

On the surface, DIY SEO seems appealing, particularly because it is less expensive than hiring SEO experts. However, SEO experts offer a number of advantages that often do not exist with DIY SEO. As a result, hiring SEO services is often the best approach for websites serious about improving their rankings in the search results.

Beginner Blogging Mistakes to Avoid

by Ruth Hawk
Monday, May 1st, 2017

Blogging has many benefits for websites looking to improve traffic, search engine performance, conversions, leads, and sales. In order to enjoy the benefits of blogging, you need to avoid some of the most common mistakes committed by beginning bloggers.

The Importance of Local SEO

by Ruth Hawk
Monday, April 24th, 2017

There are many reasons to pursue local SEO, not least being the huge potential it has to boost business for companies. What follows is a look at some of the biggest reasons to consider incorporating it into your search engine optimization efforts.

Tips for Creating an Intuitive E-Commerce Website

by Ruth Hawk
Monday, April 17th, 2017

Intuition guides people’s behavior online just as much as it does in other areas of life. Creating a site that supports this intuitive approach can help you to earn more sales from potential customers. Here are some ways in which you can make your e-commerce website more intuitive while also maintaining the unique and individual feel that will allow yo

The Biggest Challenges Merchants Will Face with New E-Commerce

by Jacqueline Sinex
Friday, April 7th, 2017

When a store merchant decides to start selling online, they often don't realize the challenges they will encounter. Is e-commerce scary foreign territory?

Long-Tail Keywords and SEO: An Overview

by Ruth Hawk
Monday, April 3rd, 2017

The use of long tail keywords has become increasingly important to the success of any search engine optimization campaign. Not only do they make it easier and less expensive to attract the qualified leads a website needs, but they also mesh with the need to address changes in how people search. What follows is a look at long tail keywords and how they ca

Voice Search and SEO: Understanding the Trends and How to Make Them Work for You

by Ruth Hawk
Monday, March 20th, 2017

Voice search is enjoying a rapid growth in popularity, and, its growth is likely to continue. The growth of voice search necessitates a new approach to search engine optimization. Achieving this kind of search engine optimization means understanding the trends driving voice search and how they impact website development and content creation.

How to Improve the Web Design of Your Homepage

by Ruth Hawk
Friday, February 10th, 2017

The homepage is almost always the most visited page on a website. Creating a more effective homepage, therefore, can improve the performance of your entire site. Use some of the following tips to improve the web design of your homepage.

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