Content Marketing Category

Content Marketing 101: How to Maintain a Successful Blog

by Maisie Cantrell
Saturday, August 15th, 2020

Building a loyal following doesn’t have to be a guessing game, though; there are many tips and tricks that you can use to get your blog rolling so that you can see real results in terms of SEO and site traffic.

Working on a blog for a business

Looking Ahead: How to Adjust Your SEO Strategy Following a Global Pandemic

by Maisie Cantrell
Tuesday, June 23rd, 2020

2020 has hardly made it to halfway over and COVID-19 has disrupted nearly all aspects of life. People must make major changes to their everyday lives in order to adapt to the new normal, while businesses have to brace themselves for the negative economic impact that the pandemic will cause (and already has). For companies […]

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Copywriting Guidelines During Covid-19

by Maisie Cantrell
Wednesday, May 27th, 2020

Read on as we discuss content marketing in terms of how to stay sensitive, what resources to use for accuracy, and how to modify your offerings during these trying times.

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Above the Fold: How an Austin Web Design Company Improves User Engagement

by Maisie Cantrell
Friday, February 7th, 2020

Getting users to your website is only half the battle. To keep your visitors engaged and roaming around within your site, it is vital that you have well-designed “above the fold” content. First impressions are everything, so having an eye-catching design is more than just a matter of aesthetics; it can make or break your conversion goals. Remember, e

above the fold content in web design

Making Your Website More Human: 7 Content Marketing Tips

by Jacqueline Sinex
Friday, December 6th, 2019

Good service is about good relationships. This is pretty hard to convey on a website sometimes. Here are seven ways to make your website more human.

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10 Holiday Marketing Mistakes You’re Probably Making

by Ruth Hawk
Monday, December 2nd, 2019

Billions of dollars are on the line during the holiday season. Savvy marketing can help you earn a larger share of this money, even if you are a small business instead of a major retailer like Amazon. In order to make the most of your holiday marketing, however, you have to avoid some common mistakes. […]

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Voice Assistants Are Changing How People Search

by Ruth Hawk
Monday, September 9th, 2019

Voice assistants are also now revolutionizing how people search, and therefore, how marketers approach search engine optimization.

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Why Hire a Local Online Marketing Company

by Ruth Hawk
Tuesday, July 9th, 2019

Online marketing often requires professional support in the form of an online marketing company. For Austin-area businesses, this support is often best found in a local online marketing company rather than in a larger national brand.

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