Content Marketing Category

Voice Assistants Are Changing How People Search

Written by Ruth Hawk

Voice assistants are also now revolutionizing how people search, and therefore, how marketers approach search engine optimization.

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Why Hire a Local Online Marketing Company

Written by Ruth Hawk

Online marketing often requires professional support in the form of an online marketing company. For Austin-area businesses, this support is often best found in a local online marketing company rather than in a larger national brand.

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Three Quick Ways to Add Searchable Content to Your Website

Written by Ruth Hawk

Websites thrive when they contain relevant, engaging content. Learn some less time-consuming ways to add searchable content to your website.

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Cool Free Tools for Website SEO and Design

Written by Jacqueline Sinex

Check out these free tools for website SEO and design that are frequently used by professionals and small businesses.

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Different Approaches to SEO

Written by Jacqueline Sinex

Search engine optimization, or SEO, is confusing to many business executives simply because there doesn’t seem to be a simple explanation for it. There are also different types of approaches to search engine optimization, so not every SEO company handles it the same way.

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Tips for Enticing Last-Minute Shoppers to Your E-Commerce Website

Written by Ruth Hawk

With Christmas, and the end of the holiday shopping season, less than a week away, it is crunch time for shoppers and e-commerce websites alike. While you are trying to pull in a few more sales before the mostprofitable season of the year ends, your customers are trying to purchase last-minute gifts so they do […]

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Holiday Gift Guides: 5 Reasons to Add One to Your E-Commerce Website

Written by Ruth Hawk

American consumers are set to spend almost $800 each on holiday gifts this year. They are welcoming suggestions for where to spend those dollars. In fact, more than half of shoppers want, and use, guidance from retailers to help them choose the presents they buy. If that statistic alone isn’t enough to get you started […]

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Holiday Color Web Design Tips

Written by Ruth Hawk

If you missed the chance to optimize your web design for one of the biggest shopping weekends of the year, do not despair. Consumers are still poised to spend hundreds of billions of dollars over the next month. Your business can get a piece of the profit pie with a little bit of prompt holiday […]

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