Austin Web Design Category

Why Use a Mobile Responsive Web Design?

by Ruth Hawk
Tuesday, May 31st, 2016

Ever since Google announced that mobile readiness was going to become a factor in how it ranked web pages, there has been much buzz about creating mobile-ready websites. Sites that are unable to deliver satisfying content on mobile devices have seen their search rankings drop, and requests for mobile-ready web designs have soared within the […]

8 Signs You Need a Website Redesign

by Ruth Hawk
Tuesday, May 24th, 2016

Because your website plays such a large role in the success of your business, you need it to be fresh, updated, and functional. At the same time, undergoing a website redesign can be expensive and time-consuming. Knowing the signs that you need a website redesign can help you to decide when to invest in a […]

8 Online Learning Features Possible Through Custom Web Development

by Ruth Hawk
Thursday, May 5th, 2016

Online learning, also called e-learning, has been growing at an incredible pace over the last few years. Defined as any type of learning that takes place outside the classroom and with the use of technology, it generated almost $50 billion of revenue in 2015. Today, more than 77 percent of companies use e-learning to train […]

Website Templates vs. Custom Web Design

by Ruth Hawk
Friday, April 22nd, 2016

Once you decide to build a website, you have two options for doing so. First, you can choose to use a website template. This option means using a web page or set of web pages that have already been designed. All you have to do is to load your own content and photos into the […]

Web Design Desktop

How to Improve Website Conversion

by Jacqueline Sinex
Friday, April 15th, 2016

Website conversion means getting your website visitors to take some kind of action. This action can be anything from making a purchase, to signing up for an email list, to contacting you for more information. Because website conversion leads to sales and profit, it is an important indicator of a successful website. It is also […]

Woman clicking on mobile website

How Much Does an E-Commerce Website Cost?

by Ruth Hawk
Thursday, April 14th, 2016

E-commerce websites give you the opportunity to reach large Internet audiences with your products. By making your items available to purchase online, you enjoy access to a wider array of customers than would be possible through a brick-and-mortar store alone. However, before you commit to developing an e-commerce website, you need to know how much [&hell

E-Commerce Web Design Trends

by Ruth Hawk
Tuesday, April 5th, 2016

The world of e-commerce is continually evolving. Every year brings new trends and ideas that allow you to more effectively capture visitors’ interest and convert that interest into sales. Keeping up with these trends is an important element in keeping your e-commerce website thriving and profitable. While there are many potential changes you can ma

Website and SEO maintenance

How to Use Keywords in Effective Landing Page Optimization

by Ruth Hawk
Monday, March 14th, 2016

A key element of both search marketing (PPC) and search engine optimization campaigns is landing pages. These are the pages on your website that visitors access by clicking on your links in the search results. Because landing pages are often the first introduction visitors get to your website, they must make the right impression. Their […]

Keywords and optimization