search engine optimization Category

Why Web Design Is Not Enough

by Ruth Hawk
Monday, June 5th, 2017

With 89 percent of people in North America (equaling 320 million people) using the Internet, the necessity of an effective web design is clear. While an eye-catching appearance can certainly encourage website visitors to stay and explore your site, there are other factors that will (1 Get them there in the first place and (2 Convince them to stay.

employees working

The Importance of Local SEO

by Ruth Hawk
Monday, April 24th, 2017

There are many reasons to pursue local SEO, not least being the huge potential it has to boost business for companies. What follows is a look at some of the biggest reasons to consider incorporating it into your search engine optimization efforts.

Common SEO Problems that Can Hurt Your E-Commerce Website

by Ruth Hawk
Friday, February 3rd, 2017

What follows is a look at some of the most frequent SEO problems on e-commerce websites, and some suggestions for fixing them.

Dos and Don’ts of Search Engine Marketing

by Ruth Hawk
Monday, December 21st, 2015

If you are seeking to maximize your online presence, search engine marketing can serve as a valuable companion to your search engine optimization efforts.

social media marketing

Why Is Content So Important for SEO?

by Lizzy Cederberg
Wednesday, March 11th, 2015

This is a question we get asked a lot – why does content matter so much? The truth is, it matters because search engines care about it.

business blogging and websites

A Strong Keyword List Requires Research

by Ally Hugg
Wednesday, March 2nd, 2011

We recently wrote about The Value of SEO Campaigns, and how you may want to consider starting a SEO campaign if you want an edge on your competition. After all, approximately 60% of search engine users click on a link that is listed on the first page. Meaning, unless your site is listed near the […]

keyword list

The Value of SEO Campaigns

by Marketing Editor
Thursday, February 10th, 2011

The other day as I was browsing the internet, I came across some very interesting statistics about the effectiveness of SEO campaigns. According to various articles that I had read online, approximately 60% of search engine users click on a link that is on the first page. Meaning, unless your site is listed on that […]

SEO chart - search engine traffic