Web Site Maintenance Archives

Relaunching a Website with a New Domain Name

by Jacqueline Sinex
Friday, March 1st, 2013

It seems like lately, many companies and non-profit organizations are rebranding. The rebranding effort often includes a completely new domain name. When you say it out loud, changing a name seems simple. But when it comes to websites, a domain name change could have a major impact on your website’s accessibility and search engine marketing [&h

Weekly SEO Check-Up

by Lizzy Cederberg
Thursday, January 10th, 2013

Search engine optimization (SEO) is something every website owner needs to understand. If you aren’t in a highly competitive market, you may be able to spend less time on an SEO campaign, but it’s still important to keep yourself tuned in. Running your business is still your top priority, but don’t you want to make […]

4 Ways to Convince People to Buy From Your Online Store

by Jacqueline Sinex
Monday, November 26th, 2012

By now, we all know the Internet is not just a fad. The number of e-commerce websites grows every day. This means that even in a niche market, there is a chance that your competitors are also selling online. With this saturation, consumers are also often overwhelmed and concerned about issues like fraud or security. […]

A Delicate Balance: Efficiency vs. Quality

by Brian Disbot
Monday, October 15th, 2012

We encounter so much power through ever-changing technologies. From the age of home phones to smartphones that can track you anywhere in the world, within the past ten years alone we have embraced truly revolutionary advancements in communication and computer science. The wealth of resources that we have at our disposal can be overwhelming at […]

Exploring Other Means of Social Media and the Potency of Images

by Brian Disbot
Thursday, August 23rd, 2012

Social media has become a cliché term. We experience it almost every day, whether actively interacting on Facebook or Twitter. Many business and entrepreneurial writers claim that social media is the way to your customer’s heart, but this notion has been debated to wits-end. However, what has not become run-of-the-mill is the way in which [&hellip

Look for Green Grass in Your Own Yard

by Jacqueline Sinex
Thursday, August 23rd, 2012

Ever heard, “The grass is always greener on the other side?” A lot of people think that way, and those people may find themselves chronically dissatisfied. This can also be true in websites, as many business owners are constantly nit-picking at their own web design, their own content, and comparing to competitor websites. Shouldn’t yo

Descriptive Page Titles

by Jacqueline Sinex
Thursday, July 26th, 2012

Are your page titles boring? More importantly, are you missing opportunities by having generic, boring page titles and links? We all recognize About Us by now. Most websites have an “about” section. And you should. But is there another more engaging title that could do all these things: Tell your readers who you are. Tell […]

Beach Bums: Reaching Your Clients Outside of the Office

by Brian Disbot
Thursday, July 19th, 2012

With summer in full swing and Independence Day in our rearview mirror, we tend to lose focus on business due to the heat and wealth distractions that come with this lackadaisical season. If we could, we’d spend our days lounging by the pool, grilling with the family, or out on the lake. The fact remains, […]

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