Web Site Maintenance Category

What to Expect When You’re Expecting… a WordPress Upgrade

Written by Jacqueline Sinex

Ok, so I know we’re not exactly having a baby shower, but with the big changes in WordPress lately, it sort of feels like it! Let’s take a look at the expectations of undertaking a WordPress upgrade.

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Tips for Enticing Last-Minute Shoppers to Your E-Commerce Website

Written by Ruth Hawk

With Christmas, and the end of the holiday shopping season, less than a week away, it is crunch time for shoppers and e-commerce websites alike. While you are trying to pull in a few more sales before the mostprofitable season of the year ends, your customers are trying to purchase last-minute gifts so they do […]

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Tips for E-Commerce Website Holiday Images that Convert

Written by Ruth Hawk

Consumers are poised to spend more than a hundred billion dollars on holiday shopping between November and December. It is time to get your e-commerce website dressed for the season. Consider adding holiday images to your site. The right images will improve your conversion rates, search engine optimization appeal, and overall effectiveness when trying to […]

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A Website Redevelopment Check List

Written by Jacqueline Sinex

So, you’re developing a new website? Congratulations! But also – brace yourself! Maintaining and upgrading your website is important for all businesses and organizations, but it is also a process. When your project involves changing platforms or moving to a new provider, there are some delicate aspects to consider. This is a check list of […]

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How Texas is Surviving the Web

Written by Jacqueline Sinex

Texas is a big state, with a lot of businesses and organizations big and small. A 2016 report by the U.S. Small Business Administration counts 2.4 million small businesses registered in Texas alone. That means it has a lot of websites, too. Between data compliance scares, industry shifts and technology innovations, how does Texas survive […]

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Font Tips for More Appealing Web Development

Written by Ruth Hawk

The devil may be in the details, but so is effective web development. You may naturally want to focus on the low hanging fruit of graphics and content, but there are many other design elements that, while smaller or more detailed, are equally important. One of these elements is the font you choose for your site. While you can select a standard Times New Roman or Open Sans, your site may benefit from a more careful evaluation of your typography choices. Plus, the font you use is only the start: Line height, font size, white space, and more all contribute to the impact your font makes on the overall design of your site.

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Outdated Web Design Trends

Written by Ruth Hawk

When it comes to web design, best practices tend to come and go. Keeping up with these trends is important, because a fresh and modern website reflects positively on your business. Unfortunately, there are some trends that seem to persist despite being outdated or even counterproductive. The following are a few such practices that have outlived their usefulness. If one or more of them appear on your website, it might be time to consider a change.

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5 Reasons to Hire a Professional Web Development Firm

Written by Ruth Hawk

DIY website design and development is, on the surface, an appealing option, especially for small business owners operating with lean budgets. The thought of quickly creating and implementing a website for less than what you would spend on a professional web development firm might seem like an obvious solution.

The truth, however, is that professional web development offers significant advantages over DIY efforts. In fact, there are a number of reasons that hiring a professional web development firm makes more sense than trying to create a website on your own. Here are just a few of those reasons.

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