Web Design Archives

Are Meta Tags Important?

by Jacqueline Sinex
Monday, April 27th, 2009

A lot of website owners hear the term “meta tag” at some point and aren’t really sure what it is. Then they start to panic and wonder if their website designer included this. This topic can be rather extensive, so I will just cover some brief points. Firstly, there are many types of meta tags. […]

Tap into New Resources: Press on Your Website

by Rachael Pierce
Wednesday, April 22nd, 2009

Every business needs a media/press kit (the two names are interchangeable). Your media kit is a go-to guide for others to learn about your business. It should be enticing and informative. It should provide viewers with a good snapshot of your company, and make them want to learn more about your company, products, and services. […]

How the Web Fuels Efficiency

by Jacqueline Sinex
Monday, March 16th, 2009

While your site is always a marketing tool, it is also a resource that will improve the efficiency of your internal operations. One good example of this is online registration documents. This is perfect for medical practices and consulting firms. Consider This Include PDF versions of all of your standard new customer documents on the […]

Fonts: Handle Them Carefully!

by Bobby Martinez
Friday, March 13th, 2009

“Handle them carefully, for words have more power than atom bombs.” -Pearl Strachan What’s in a font? In a world flooded with visual communication, our senses are inundated daily by an incalculable volume of typography. For those unfamiliar with the term, typography is the study and application of communication through the media of word

What’s in a Brand?

by Bobby Martinez
Friday, March 6th, 2009

So what can a design team do for your brand? Understanding this lies at the very heart of why design exists, and what designers actually do.

Represent Quality: Using Fine Photography

by Jacqueline Sinex
Monday, March 2nd, 2009

When it comes time to provide photos of your product or service for a website, don’t make the mistake of skimping on quality. A poor, low-resolution, fuzzy photograph can kill the presentation of your business. If you are trying to convey to your prospects that you offer a high-quality product that is of value, your […]

Making Your Site a Hotrod

by Bobby Martinez
Friday, February 27th, 2009

A magical thing seems to occur between the moment when a web design is realized as a flat graphical image, and when it is posted live as a structured website. In my years in art school, I met many fantastic designers who could plan and execute the first half of this process but had no […]

The House that WordPress Built

by Bobby Martinez
Friday, February 13th, 2009

Blogs, content management systems, and forums represent the bleeding edge of website functionality. Gone are the days when static content was needed merely to establish internet credibility; websites with unchanging information are soon eclipsed by peers with news updates, opinions, and reasons for returning viewers to interact with one another. With thi

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