Small Business Archives

Small Business Holiday Prep: Focused and Affordable

by Ruth Hawk
Saturday, November 16th, 2019

As small businesses prepare for the holiday influx of spending from consumers, they need to focus on strategies that will maximize their exposure and capacity while minimizing effort and cost.

Holiday marketing and website tips with Santa theme

Are Keywords Still Important for SEO?

by Ruth Hawk
Monday, October 21st, 2019

Back in the early days of search, keywords were the heart and soul of search engine optimization. Filling content with the right search terms was an almost guaranteed way of drawing in visitors and making money off of your site. Today, some argue, keywords are no longer necessary. Google’s algorithm is so advanced that it […]

4 Tips to Speed Up Website Loading Speed Today

by Stacey Welchley
Friday, October 11th, 2019

Here are four tricks that can help get you on the right track and show some instant results in your website speed.

The Difference Between Hiring a Freelancer vs. a Digital Agency to Build Your Website

by Jacqueline Sinex
Friday, September 27th, 2019

Your web design vendor is an important decision. When considering the route that best fits your needs, consider the differences and the possible trade-offs.

Is Local SEO Only for Small Businesses?

by Ruth Hawk
Friday, August 16th, 2019

Companies that do operate on a national level also need to implement SEO, but they can benefit specifically from local SEO?

Managing Cybersecurity and Privacy Concerns with Web Design

by Ruth Hawk
Monday, July 22nd, 2019

Cybersecurity is a major concern in the online world, especially when it comes to protecting personal information. A cyberattack occurs every 39 seconds, with the average cost of each stolen record resting at about $148 (which can lead to tens of millions of lost dollars for big breaches). Even small businesses are not immune: More […]

How to Plan the Best Web Design for Your Company: 5 Tips

by Jacqueline Sinex
Tuesday, June 4th, 2019

Any successful business knows the value of a good plan, right? Web design is no exception. If your company is beginning a new web design project, read on for five tips.

Improve Website Conversion With These Simple Changes

by Jacqueline Sinex
Tuesday, April 30th, 2019

If you have read content from me before, or if we met at a marketing event, this probably sounds familiar: “Your website is the center of your marketing.” I don’t mean that your website is the only thing you should pay attention to in your marketing plan. Rather, the website is a “hub” for your […]

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