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How to Design a Readable Website with the Rules of Typography

We read digital content all the time. It’s on our phones when we scroll through Twitter, it’s on our computers…

Why You Should Add a Chatbot to Your Website

Your business is undoubtedly going to receive questions from customers. These may be about your products and services, or technical…

Expert SEO Tips for Colleges and Universities

Do you want more students to notice your school or certain programs that you offer? That’s where search engine optimization…

What Does it Take to Be a Successful Content Creator?

More and more digital careers are popping up. When you go on job sites like LinkedIn and Indeed, you will…

How to Prepare Website Content

Whether you are building a brand new site or are redesigning your current one, you are going to need to…

10 Email Marketing Mistakes to Avoid

Email is a preferred communication channel by consumers of all backgrounds. This is because we check our emails on a…

How to Reduce Your Shopping Cart Abandonment Rate

Have you ever added a product to your online cart and ended up not buying it? E-commerce businesses face this…

National Non-Profit Day Spotlight: Four Fantastic Texas-Based Organizations

According to the National Center for Charitable Statistics, there are over 1.5 million non-profits registered in the United States. This…

Run a Successful Online Classroom with the Best E-Learning Authoring Tools

The way that we learn is constantly changing. In the same way that businesses have had to shift their workflows…

Digital Marketing Story: Matthew Lemke Photography

A lot has changed in the past couple of decades when it comes to how we run our businesses. For…