Posts Tagged social media

Tips for E-Commerce Websites During the Summer Lull

Written by Ruth Hawk

If you feel as if the business you earn from your e-commerce website slows down in the summer, it’s not just your imagination. Sales can drop by up to 30 percent over the summer. However, all is not lost. While your summer sales may never be as vibrant as your Thanksgiving and Christmas profits, you can still encourage spending during July and August by implementing a few savvy techniques.

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A Few Reasons to Promote Your E-Commerce Website Through Social Media

Written by Ruth Hawk

Social media is one of the methods consumers are now using to make their purchasing decisions. And, with the almost ubiquitous use of social media among consumers, absence from social media can mean losing out on the many benefits it provides. Here are a few factors to consider when deciding whether your e-commerce website should use social media.

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How Does Social Media Impact SEO?

Written by Ruth Hawk

There has been some discussion recently regarding the role of social media in search engine optimization. Until Google debunked the theory a year and a half ago, the widely-held belief was that Google used a business’ social media participation as a factor in determining how its website ranked in the search results. Now that Google […]

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Posted in : SEO
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5 Ways Your Business Website Can Be Better Today

Written by Lizzy Cederberg

A business website should above all be informative and easy for visitors to understand. It needs to have a homepage, an about page, a contact page, and some pages that explain specific services or products. Many business websites end there, but adding a few other features and pages can take your site from good to […]

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Using Social Media Between Businesses

Written by Ally Hugg

We recently wrote about business professionals using social media to connect with existing customers and generate new ones, but what about the use of social media between businesses? This post explores the use of social media in B2B business.

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