black friday Category

Black Friday/Cyber Monday 2017: What It Looked Like and What It Means for E-Commerce Websites

by Ruth Hawk
Monday, December 18th, 2017

By any measure, Black Friday/Cyber Monday 2017 (Also known as BFCM, or simply Cyber Week), was a success. More items were purchased, more total sales were accrued, and profits grew more significantly than at any other point in the history of the week. Here is a look at some of the most important statistics and insights to be gained by e-commerce websites