Social Media Category

12 Tips for Posting Social Media Stories

by Megan Marshall
Friday, November 25th, 2022

There is no better way to build brand loyalty than through storytelling. Every time you make a post on social media, you should not solely be thinking about what products or services your business offers. Instead, you need to consider who you are at your core. What do you value? Where did you come from? […]

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What is Happening Right Now with Twitter?

by Megan Marshall
Tuesday, November 22nd, 2022

The primary purpose of Twitter is to connect people. Through this platform, users are able to share their thoughts, learn about products and services, and catch up on the latest news from around the world. It’s your one-stop shop for all things business, culture, and politics. Since its start in 2006, Twitter has grown into […]

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Black Friday Marketing Ideas for Your Small Business

by Megan Marshall
Tuesday, November 1st, 2022

Despite the cost of products being slashed significantly, Black Friday is a big deal in the United States because it brings in billions of dollars per year. The occasion marks the biggest retail sales day in the nation, so Black Friday is often considered the start of the holiday shopping season. With that in mind, […]

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Best Halloween Marketing Ideas for Businesses

by Megan Marshall
Tuesday, October 4th, 2022

Although the idea of Halloween has changed in modern times, its origins date back several generations. In fact, the holiday is credited to the ancient Celtic festival of Samhain. It marked the end of the summer harvest, when ghosts returned to the earth. By the late 1800s, Americans had transformed October 31st into their own […]

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The Guide to Using Social Media for Education

by Megan Marshall
Friday, September 23rd, 2022

Social media isn’t just a space for you to show off the fun things going on in your life. It’s also a space for businesses, organizations, and individuals to promote your expertise. You might inspire a whole new generation of learners. To achieve that, though, your social media content should simultaneously be informative and entertaining. […]

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What Does it Take to Be a Successful Content Creator?

by Megan Marshall
Friday, August 26th, 2022

More and more digital careers are popping up. When you go on job sites like LinkedIn and Indeed, you will see that there are plenty of options for writing, social media, and videography. There are even countless opportunities to do freelance blogging. When it comes to creating content, the list goes on. The people who […]

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Business Strategy Tips for Back-to-School Digital Marketing Campaigns

by Megan Marshall
Tuesday, August 2nd, 2022

It’s that time of year again… Summer is coming to a close, and school is about to pick back up. This means we are going to be bombarded with commercials and deals across a variety of products. Whether you are an e-commerce shop or a brick-and-mortar store, you can implement strategies that will have students […]

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Snapchat for Business: Reach a Younger Audience

by Megan Marshall
Tuesday, July 19th, 2022

Over the course of the past decade, Snapchat has made major strides in terms of its design and capabilities. The core concept has been to allow users to communicate online creatively. However, it has grown significantly since its start as a person-to-person photo-sharing app. Today, you are able to message multiple users at once. You […]

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