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SEO

SERP Features and Search Engine Optimization: A Glossary

This year, features on the search engine results pages (SERPs) are continuing to evolve, while their value to search engine…

Structured Data and Search Engine Optimization: What You Need to Know

Search engine results pages (SERPS) are changing. Over the last few years, they have transformed from simple lists of links…

Linkless Mentions and Search Engine Optimization: An Overview

Links have been an important element of SEO almost since websites began ranking web pages. However, search engines have increasingly…

4 Search Engine Optimization Benefits of Featured Snippets

Appearing above all of the organic search results, and therefore labeled "position zero" for search engine optimization purposes, the featured…

Search Engine Optimization Trends for 2018

If there is one constant in the world of search engine optimization, it is the fact that trends and best…

5 Web Development Trends to Look Out For in 2018

Companies know that having an intuitive web design and proper programming will generate more user-friendly websites; however, it can be…

Ways to Measure Content Marketing Success

Content marketing holds a great deal of potential for businesses looking to increase brand recognition, profitability, and website performance. For…

5 Search Engine Optimization Tips for Website Videos

In order to use video to improve your search engine optimization performance (and earn more shares, more views, and more…

An SEO Glossary for Beginners

If you want to gain a better understanding of search engine optimization and the impact it might have on your…

Search Engine Optimization and Search Engine Marketing: 5 Main Differences

For businesses looking to build a robust marketing campaign to drive traffic and conversions at their websites, there are two…