E-commerce Category

E-commerce Website Development: 5 Reasons Your WooCommerce Site Isn’t Working

by Maisie Cantrell
Monday, December 30th, 2019

E-commerce website development tip: If you don’t consistently practice end-to-end testing, your WooCommerce site can actually hurt your business.

Ecommerce Website Development User Experience

E-Commerce Site Refresh: When is it Time to Update Your E-Commerce Site?

by Maisie Cantrell
Friday, December 27th, 2019

Maintaining an E-Commerce site is now more important than ever. Look for these 6 red flags that signal it's time for revisions.

e-commerce downturns and red flags cliff concept

7 Insights Gained from This Year’s Holiday E-Commerce Statistics

by Ruth Hawk
Thursday, December 5th, 2019

We may have barely finished our turkey and stuffing, but the holiday e-commerce shopping season is already in full swing. Early estimates and numbers indicate that it will be a very successful season at that. Businesses looking to capitalize on the approximately $1 trillion up for grabs between now and the end of December can […]

Holiday Ornament

10 Holiday Marketing Mistakes You’re Probably Making

by Ruth Hawk
Monday, December 2nd, 2019

Billions of dollars are on the line during the holiday season. Savvy marketing can help you earn a larger share of this money, even if you are a small business instead of a major retailer like Amazon. In order to make the most of your holiday marketing, however, you have to avoid some common mistakes. […]

website holiday mistakes broken ornament concept

Drive Offline Foot Traffic with Your E-Commerce Websites

by Ruth Hawk
Friday, November 22nd, 2019

Many people think of brick-and-mortar stores and e-commerce websites as two contradictory options. People either purchase online or offline. They are either virtual traffic or foot traffic. The reality, however, is that websites and physical stores can work together to drive increased sales for your business. And with 91 percent of retail sales taking pl

How to attract foot traffic with ecommerce

Small Business Holiday Prep: Focused and Affordable

by Ruth Hawk
Saturday, November 16th, 2019

As small businesses prepare for the holiday influx of spending from consumers, they need to focus on strategies that will maximize their exposure and capacity while minimizing effort and cost.

Holiday marketing and website tips with Santa theme

Simplify the Checkout Process for Better Results

by Ruth Hawk
Wednesday, November 13th, 2019

With about 70 percent of customers leaving the checkout process early, it is important for your bottom line to create a process that consumers enjoy and trust.

Search Marketing and ROI: Facts and Figures to Support Its Profitability

by Ruth Hawk
Thursday, October 17th, 2019

If you are spending money on digital ads, it is very important that your ads earn you a satisfactory ROI. Can search marketing deliver?

Google M-n-Ms