E-commerce Category

Holiday Gift Guides: 5 Reasons to Add One to Your E-Commerce Website

Written by Ruth Hawk

American consumers are set to spend almost $800 each on holiday gifts this year, and they are welcoming suggestions for where to spend those dollars. In fact, more than half of shoppers want, and use, guidance from retailers to help them choose the presents they buy. If that statistic alone isn’t enough to get you […]

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Holiday Color Web Design Tips

Written by Ruth Hawk

If you missed the chance to optimize your web design for one of the biggest shopping weekends of the year, do not despair. Consumers are still poised to spend hundreds of billions of dollars over the next month, and your business can get a piece of the profit pie with a little bit of prompt […]

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Tips for Promoting Holiday Products on Your E-Commerce Website

Written by Ruth Hawk

Between now and the end of December, visitors to your website will have one goal: To find holiday gifts to purchase. And with more than a hundred billion dollars up for grabs, successfully promoting your holiday products on your e-commerce website is critical to a profitable season. Begin now to implement promotional strategies that make […]

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Tips for E-Commerce Website Holiday Images that Convert

Written by Ruth Hawk

With consumers poised to spend more than a hundred billion dollars on holiday shopping between November and December, it is time to get your e-commerce website dressed for the season. In addition to creating compelling content, developing sales and promotions that your target audience will find appealing, and improving your shipping options, you should consider […]

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E-Commerce Website Holiday Statistics from 2017 to Inform Your Holiday Prep

Written by Ruth Hawk

By all accounts, the 2017 holiday shopping season was a record-breaking one for e-commerce websites. From record overall sales to never-before-seen boons for small businesses, it seems that almost everyone had a chance to benefit from people’s growing love of shopping online. Since it is now that time (or, actually, past time) to begin prepping […]

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What We Learned Developing LMS Driving School Websites

Written by Jacqueline Sinex

It may surprise some to learn that our agency has developed a unique expertise in the area of learning management systems (LMS). We have actually developed online courses for a variety of industries, but are particularly experts in driving school websites. These projects are far from a standard brochure web design. Here are some of […]

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Tips for E-Commerce Websites During the Summer Lull

Written by Ruth Hawk

If you feel as if the business you earn from your e-commerce website slows down in the summer, it’s not just your imagination. Sales can drop by up to 30 percent over the summer. However, all is not lost. While your summer sales may never be as vibrant as your Thanksgiving and Christmas profits, you can still encourage spending during July and August by implementing a few savvy techniques.

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Reasons to Future Proof Your E-Commerce Website

Written by Ruth Hawk

Your e-commerce website is your company’s lifeblood. Through it, you earn the sales, brand recognition, and customers you need to thrive as a business. And that means that you cannot be satisfied with simply creating a look that looks and works great today. Called future proofing a website, taking steps to ensure that your site continues to keep up is important. Here are just a few reasons to build a site that is prepared to wow visitors, not just now but over the long term.

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