{"id":1185,"date":"2010-08-25T13:00:48","date_gmt":"2010-08-25T19:00:48","guid":{"rendered":"http:\/\/webii.net\/blog\/2010\/08\/email-marketing-with-press-releases\/"},"modified":"2022-01-31T16:45:03","modified_gmt":"2022-01-31T22:45:03","slug":"email-marketing-with-press-releases","status":"publish","type":"post","link":"https:\/\/www.webii.net\/blog\/email-marketing-with-press-releases\/","title":{"rendered":"Email Marketing with Press Releases"},"content":{"rendered":"<p>I often forget how beneficial <a href=\"https:\/\/www.webii.net\/category\/press\/\">press releases<\/a> can be for a company. You can report nearly anything in a press release, such as a change in your company\u2019s services, a new product, a new employee or owner, a new client or contract, or an award you have received.<\/p>\n<p>What better way to spread a press release quickly than through your established email lists? Since press releases are not necessarily on a consistent recurring schedule, I find it helpful to use a flexible email marketing service like <a href=\"https:\/\/www.verticalresponse.com\/\">Vertical Response<\/a> that offers a pay-as-you-go option.<\/p>\n<p>After you announce the release to your email contacts, forward it to the Chamber of Commerce, local trade organizations, and other media outlets.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I often forget how beneficial press releases can be for a company. You can report nearly anything in a press release, such as a change in your company\u2019s services, a new product, a new employee or owner, a new client or contract, or an award you have received. What better way to spread a press [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":10418,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,6,10,300],"tags":[],"class_list":["post-1185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-marketing","category-marketing","category-quick-tips","category-www-learning-center"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Email Marketing with Press Releases - WEBii<\/title>\n<meta name=\"description\" content=\"Press releases are a great way to push more information about your business. 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